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【功利主義的に名著を読むと？】
http://www.amazon.co.jp/exec/obidos/ASIN/4104752045

[エラー: asin:4104752045 というアイテムは見つかりませんでした]

本日ご紹介する一冊は、対ロシア外交の最前線で活躍し、その後背任容疑で逮捕、現在は作家・起訴休職外務事務官の肩書きで幅広い執筆活動を行う佐藤優氏が、功利主義的な読書術を紹介した一冊。

これは、あらゆる教養書、文学の名作を「役に…

【続きを読む】

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【ギリシャ旅行中、読んで感動した本】
http://www.amazon.co.jp/exec/obidos/ASIN/4101181322

[エラー: asin:4101181322 というアイテムは見つかりませんでした]

昨日無事、ギリシア、オーストリア旅行から帰国しました。

今回の旅のパートナーに、土井が選んだ本は、『ローマ人の物語』と並ぶ、塩野七生さんの代表作『海の都の物語』の待望の文庫。

全６巻を抱きしめて行ったのですが、このヴェ…

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【ネットビジネスが儲からない理由】
http://www.amazon.co.jp/exec/obidos/ASIN/4344981359

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本日の一冊は、ＮＴＴドコモ「iモード」成功の立役者であり、現在は慶應大学教授のほか、ドワンゴ、セガサミー、ＳＢＩ、ぴあ、トランスコスモスなどの取締役も務める夏野剛さんが、インターネットビジネスが儲からない理由を述べた一冊。

…

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【人の選択は誘導できるか？】
http://www.amazon.co.jp/exec/obidos/ASIN/4822247473

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「今日は何を食べようか？」「仕事帰りに何をしようか？」

われわれは日々、選択の必要性に迫られ、「自分で選択した」気になっています。

でも、行動経済学によると、どうやら私たちの選択というのは、ある程度操ることができる。

本日ご紹…

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【土井の心をわしづかみにした究極のメール】
http://www.amazon.co.jp/exec/obidos/ASIN/4413019024

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本日の一冊は、ビジネスでは何の実績もないのに、その心をつかむメール術だけで出版にいたってしまったカリスマメールライター、浅野ヨシオさんによる処女作です。

若い頃はメール一つで数多くの女性の心をつかみ、ビジネスマン…

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【数字に強くなりたい人にいちおしの一冊】
http://www.amazon.co.jp/exec/obidos/ASIN/482224752X

[エラー: asin:482224752X というアイテムは見つかりませんでした]

みなさんは、日本の貯蓄率が何パーセントか、ご存知ですか？

日本人の貯蓄好きはあまりにも有名ですが、じつはそれははるか昔のこと。現在の日本の貯蓄率は、じつはアメリカとほとんど変わらないのです。

内閣府が発表している「…

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【トンがったアイデアを生み出すには？】
http://www.amazon.co.jp/exec/obidos/ASIN/4534045972

[エラー: asin:4534045972 というアイテムは見つかりませんでした]

本日の一冊は、ボストンコンサルティンググループ、アクセンチュアの戦略グループ統括エグゼクティブ・パートナーを経て、教育問題に取り組む著者が、トンがったアイデアを生み出す３つの手法を説いた一冊。

３つの手法というのは、…

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【凡人でも100％会社に評価される技術】
http://www.amazon.co.jp/exec/obidos/ASIN/4763199471

[エラー: asin:4763199471 というアイテムは見つかりませんでした]

新卒で入ったセガ・エンタープライゼスのゲーセン勤務時代、先輩からじつに貴重なアドバイスをいただきました。

それは、「景品はくさる」ということ。

景品というのは、ＵＦＯキャッチャーなどで使うぬいぐるみやマグカップ、フィギュ…

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【流通のプロが教える、驚異の買物ワザ】
http://www.amazon.co.jp/exec/obidos/ASIN/4594060099

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最近、ビジネス書がマンネリ化していると言われているなか、とてつもなく面白い本を発見しました。

テレビでもおなじみ、個性派流通ジャーナリスト、金子哲雄さんによる、『超三流主義』です。

──「年収200万円で600万円の暮らしを実現…

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【ミスター円が予想！これから伸びる３業種とは？】
http://www.amazon.co.jp/exec/obidos/ASIN/4344017021

[エラー: asin:4344017021 というアイテムは見つかりませんでした]

サブプライムローン問題や、大不況の問題が叫ばれて久しい今日、われわれ日本人はまだ、新たな時代の生き方の指針を見出せないでいます。

本日ご紹介する一冊は、そんなわれわれに、これからの時代の生き方の指針と、ビジ…

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