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【ついに翻訳！神田昌典氏のネタ本】
http://www.amazon.co.jp/exec/obidos/ASIN/4478004536

[エラー: asin:4478004536 というアイテムは見つかりませんでした]

本日の一冊は、あの「広告の父」デビッド・オグルヴィが学び、日本を代表するマーケター神田昌典さんがネタ本にしたという伝説コピーライティングバイブル。

アメリカの広告業界で58年間、活躍し続けた伝説のコピーライター、ジョン・ケー…

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【小宮流５つの読書法】
http://www.amazon.co.jp/exec/obidos/ASIN/4887596596

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本日の一冊は、ベストセラー『ビジネスマンのための「発見力」養成講座』の著者であり、経営コンサルタントの小宮一慶さんが、自身の読書法を公開した一冊です。

※参考：『ビジネスマンのための「発見力」養成講座』
http://www.amazon.co.jp/exec/obidos/ASIN/4887595824/

最近は、寺田昌嗣さんの『フ…

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【イエスと言わせるプレゼン】
http://www.amazon.co.jp/exec/obidos/ASIN/4844326228

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本日の一冊は、博報堂のエグゼクティブクリエイティブディレクター、小沢正光さんが、35年のキャリアのなかで培った「プレゼンの極意」をわかりやすく紹介した一冊。

著者の入社以来、博報堂の売り上げはほぼ10倍、業界内の広告費におけるシェアで…

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【相手の欲を利用し、交渉に勝つ方法】
http://www.amazon.co.jp/exec/obidos/ASIN/453404433X

[エラー: asin:453404433X というアイテムは見つかりませんでした]

本日の一冊は、企業法務、事業再生、不動産問題などを得意とし、「報道ステーション」「スーパーＪチャンネル」などの解説でも活躍する著者が、プロ弁護士の交渉術を披露した一冊。

幼少の頃、体が小さく、気が弱く、いじめられっ子だ…

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【安直なビジネスアイデアに欠けている視点】
http://www.amazon.co.jp/exec/obidos/ASIN/4492556176

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本日の一冊は、日本一のシェアを達成した「ページメーカー」や、「筆まめ」の牙城を崩した「筆王」の販売など、ビジネスにおいて数々の武勇伝を持つ著者が、新規事業成功のヒントを説いた一冊。

一度何かで成功した企業は、成長…

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【電話とＤＭで売る画期的手法】
http://www.amazon.co.jp/exec/obidos/ASIN/4779400414

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本日の一冊は、営業マン０人の保険セールスで営業利益１億円を稼ぎ出したという著者が、その電話＋ＤＭを使った営業法を公開した一冊。

通常であれば、ＤＭを送ってから営業電話、というプロセスを、あえて電話から始めることによって驚異的…

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【Yahoo!ファイナンスのデータの罠とは？】
http://www.amazon.co.jp/exec/obidos/ASIN/4270003944

[エラー: asin:4270003944 というアイテムは見つかりませんでした]

みなさんは、アメリカのYahoo!ファイナンスと日本のYahoo!ファイナンスのデータを比べたことがおありでしょうか？

じつは、日本株は最大10年しか株価の推移が表示されないのに対して、アメリカ株は「max」まで表示できるのです。

たとえば、ＧＥの株価で…

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【その副業、本当に大丈夫？】
http://www.amazon.co.jp/exec/obidos/ASIN/4106102773

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新潮新書らしく、かなりどぎついタイトルがついていますが、本日の一冊は、労働法を専門とする法学博士が、サラリーマン、経営者のための労働法の知識をわかりやすくまとめた一冊。

ブログで社内事情を書いている社員、会社に秘密で風俗産業で…

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【ゴールドラット博士の片腕が語る問題解決手法】
http://www.amazon.co.jp/exec/obidos/ASIN/4894513102

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本日の一冊は、あの『ザ・ゴール』の著者、エリヤフ・ゴールドラット博士の片腕として、今年からゴールドラット・コンサルティングの日本代表に就任した著者が、全体最適を実現するための問題解決手法を説いた注目の一冊。

…

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【中谷彰宏のスピーチノウハウ】
http://www.amazon.co.jp/exec/obidos/ASIN/4478003491

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本日の一冊は、ベストセラー作家であり、また名講演家としても知られる中谷彰宏さんが、そのスピーチの極意を語った一冊。

中谷さんの本は、基本的に若年層向けに書かれているため、最近では滅多に読むことがないのですが、この本は、人前で…

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