元アマゾンのカリスマバイヤー土井英司が1日1冊、
厳選ビジネス書を紹介します。
⇒「ビジネスブックマラソン」無料購読の申込みはこちらから。
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『ほったらかし不動産投資で月50万円稼ぐ!』 午堂登紀雄・著 vol.2526


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【これから不動産投資を始める人に】
http://www.amazon.co.jp/exec/obidos/ASIN/4478015805
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今日は、7月に入社する29歳の社員と中村君に、ビジネスや仕事のアドバイスをしていました。

話をしていて、あまりのビジネス感覚の欠如に驚き、思わず発したのが次の言葉。

「2人とも、次のボーナスで株を買いなさい」

なぜかというと…

【続きを読む】

『日本人のためのスマートフォン入門』松宮義仁・著 Vol.2524


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【スマートフォンのビジネス活用術】
http://www.amazon.co.jp/exec/obidos/ASIN/4894518384
[エラー: asin:4894518384 というアイテムは見つかりませんでした]

本日の一冊は、ベストセラー『日本人のためのフェイスブック入門』の著者、松宮義仁さんによる、スマートフォンの入門書。

※参考:『日本人のためのフェイスブック入門』
http://www.amazon.co.jp/exec/obidos/ASIN/4894518309

最近は、「情報収集やビジネス、コミュニケーションの入口が…

【続きを読む】

『Facebookを集客に使う本』熊坂仁美・著 Vol.2522


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【Facebookで集客するなら】
http://www.amazon.co.jp/exec/obidos/ASIN/4478016011
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本日の一冊は、ベストセラー『Facebookをビジネスに使う本』の著者、熊坂仁美さんによる続編。

※参考:『Facebookをビジネスに使う本』
http://www.amazon.co.jp/exec/obidos/ASIN/4478015147

とはいえ、内容は極めて初歩的なもので、ここから読み始めても、まったく問題なし。どちらかと言えば、企業がフェイスブックを集…

【続きを読む】

『伝わる!文章力が身につく本』小笠原信之・著 Vol.2520


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【今すぐ!文章が改善できる80のコツ】
http://www.amazon.co.jp/exec/obidos/ASIN/4471191160
[エラー: asin:4471191160 というアイテムは見つかりませんでした]

本日の一冊は、ビジネスパーソンの間で密かな話題となっている、文章術のマニュアル書。

この『伝わる!文章力が身につく本』には、ビジネス書を書くにしろ、ブログを書くにしろ、絶対に必要となる日本語の基本ルール(文法)、そして読…

【続きを読む】

『国際儀礼とエチケット』友田二郎・著 Vol.2517


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【世界標準の礼儀作法とは?】
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「礼儀正しさにまさる攻撃力はない」とは、ベストセラー『ビジネスマンの父より息子への30通の手紙』でキングスレイ・ウォードが述べた言葉。

※参考:『ビジネスマンの父より息子への30通の手紙』
http://www.amazon.co.jp/exec/obidos/ASIN/4102428011

これからの日本の発展を考えた場合、日本のビ…

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『「持ってる人」が持っている共通点』小笹芳央・著 vol.2512


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【「持ってる人」はなぜ決まって成功するのか】
http://www.amazon.co.jp/exec/obidos/ASIN/4344982150
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昨年12月に出した拙著『20代で人生の年収は9割決まる』で、<志望動機で「三つのなぜ?」が言えれば内定>という話をしました。

参考:『20代で人生の年収は9割決まる』
http://www.amazon.co.jp/exec/obidos/ASIN/4479793070

なぜ内定をもらえるのかというと、よく調べなければ出て…

【続きを読む】

『コンサルタントの「ひと言」力』野口吉昭・著 Vol.2510


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【デキるコンサルタントは「ひと言」が違う】
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本日の一冊は、ベストセラー『コンサルタントの質問力』で話題となったコンサルタント、野口吉昭さんによる、注目の一冊。

※参考:『コンサルタントの質問力』
http://www.amazon.co.jp/exec/obidos/ASIN/4569696902

あのベストセラーから3年。正直言うと、著者の野口さんからは…

【続きを読む】

『最強の「ビジネス理論」集中講義』安部徹也・著 Vol.2509


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【MBAのビジネス理論を集中学習!】
http://www.amazon.co.jp/exec/obidos/ASIN/453404822X
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本日の一冊は、今流行のドラッカーのマネジメント論から、ポーターの競争戦略論、コトラーのマーケティング論、ブルー・オーシャン戦略、ジェフリー・ムーアの「キャズム」まで、MBAで学ぶビジネス理論のエッセンスをひと通り学べて…

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『文は一行目から書かなくていい』藤原智美・著 vol.2504


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【視点が変わる。芥川賞作家の文章術】
http://www.amazon.co.jp/exec/obidos/ASIN/4833419599
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たくさん文章術に関する本を読んでいると、「文章を磨く」という本来の目的を忘れて、ありがたい教訓を得ることが目的になってしまうことがあります。

まして、書き手がいわゆる文豪だったり、芥川賞作家だったり、朝日新聞の「天声人…

【続きを読む】

『秋元康の仕事学』NHK「仕事学のすすめ」制作班・編 Vol.2502


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【秋元康、ヒットの秘密を語る】
http://www.amazon.co.jp/exec/obidos/ASIN/4140814764
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本日の一冊は、「ザ・ベストテン」の番組構成、美空ひばりの代表作「川の流れのように」、最近ではAKB48などのヒットを手掛けているヒットメーカー、秋元康さんの仕事哲学。

ものづくりやマーケティングに携わる方は、そのヒットの秘訣を、ぜひ盗…

【続きを読む】

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