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【コスト意識を高める】
http://www.amazon.co.jp/exec/obidos/ASIN/4022733713
[エラー: asin:4022733713 というアイテムは見つかりませんでした]

たくさん本を読んでいると、必ず年に何冊かはいわゆる「残念な一冊」に出合います。

「残念な一冊」というのは、本来は価値がある本なのに、間違ったターゲット設定やコンセプトのため、きちんとその価値を評価してもらえないもの。

本日ご紹介する…

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【モーツァルト効果も脳トレ効果も全部ウソ？】
http://www.amazon.co.jp/exec/obidos/ASIN/4163736700
[エラー: asin:4163736700 というアイテムは見つかりませんでした]

悲劇的な事故や冤罪事件、バブルの崩壊、間違った情報の流布…。

これらがすべて、人間の「錯覚」に基づいていると言ったら、みなさんは信じるでしょうか？

本日の一冊は、チェス王者たちの認知メカニズムを研究している心理…

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【大前研一、思考のエッセンス】
http://www.amazon.co.jp/exec/obidos/ASIN/4822248410
[エラー: asin:4822248410 というアイテムは見つかりませんでした]

本日の一冊は、日本を代表する経営コンサルタント、大前研一さんの著作のエッセンスをまとめた一冊。

もともとは、ツイッター上の「ohmaebot」でつぶやかれていた名言であり、書き手にしてみればうまく既存のコンテンツを流用しているわけですが、累…

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【渡邉美樹氏、絶賛】
http://www.amazon.co.jp/exec/obidos/ASIN/4837957196
[エラー: asin:4837957196 というアイテムは見つかりませんでした]

本日の一冊は、全世界でシリーズ累計1900万部を突破した、カリスマメンター、ジョン・Ｃ・マクスウェルによる一冊。

毎回、リーダーのための心構えを説いてくれるシリーズですが、今回のテーマは、王道の「人を動かす」。

リーダーにとって大切な心構えや…

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【「個人か？会社か？」から申告・節税まで、「ソン・トク」の本音ぶっちゃけます。】
http://www.amazon.co.jp/exec/obidos/ASIN/4478014434
[エラー: asin:4478014434 というアイテムは見つかりませんでした]

本日から、所得税の確定申告が始まりましたね。

この時期になると、「これは経費になるのか？」や、「所得控除」など、税金にかかわるさまざまな事柄が気になり始めますが、そんな時に役…

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【40代を後悔しない50のリスト】
http://www.amazon.co.jp/exec/obidos/ASIN/4478013837
[エラー: asin:4478013837 というアイテムは見つかりませんでした]

おかげさまでＢＢＭは、本日で2400号を迎えました。

創刊から応援してくださっている方もいらっしゃると思います。本当にいつもありがとうございます。

2400を365で割ると、なんと6.57。つまり、６年半もこのメルマガを続けてきたことになります。

当時30歳だっ…

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【これぞ起業の決定版。】
http://www.amazon.co.jp/exec/obidos/ASIN/490321222X
[エラー: asin:490321222X というアイテムは見つかりませんでした]

年を取るにつれて、周りに文句を言ってくれる人が少なくなっていることを実感しています。

人の成長は、結局のところ、どれだけ耳が痛くなる情報を受け入れるかにかかっている。そんな気がしてならないのです。

本日ご紹介する一冊は、アップルコ…

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【営業マンのための心理学の教科書】
http://www.amazon.co.jp/exec/obidos/ASIN/4756914373
[エラー: asin:4756914373 というアイテムは見つかりませんでした]

先日、ビジネス書の著者が集まるパーティに出掛け、ひさびさにいろんな方にお会いしました。

土井は、書評家という仕事がら、どんなに仲良くしている人の本でも、時にお断りしなくてはならない時があります。

そんな時、人によってはへ…

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【事務ミスを減らす方法】
http://www.amazon.co.jp/exec/obidos/ASIN/4334036023
[エラー: asin:4334036023 というアイテムは見つかりませんでした]

優秀なトレーダーが会社を潰すほどのミスをしたり、優秀な看護師が患者の取り違えをしたり、ホテルの従業員がお客様のプライバシーをうっかりTwitterでつぶやいたり…。

そこまで大げさではなくても、職場では、日々ヒューマンエラーが起こっており、それ…

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【人が減っても稼げる組織を作る】
http://www.amazon.co.jp/exec/obidos/ASIN/4833419505
[エラー: asin:4833419505 というアイテムは見つかりませんでした]

以前、土井がアマゾンを辞める時、当時の上司がチームメンバーに向かってこう言いました。

「主力メンバーが抜ける時というのは、仕事を見直すチャンスなんだ。土井君がいなくなるのは寂しいけど、この機会に組織を作り変えよう」

土井は…

【続きを読む】