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【ビジネスモデルを見通す目を身につける】
http://www.amazon.co.jp/exec/obidos/ASIN/4478012725
[エラー: asin:4478012725 というアイテムは見つかりませんでした]

弱り切ったビジネス書業界で、現在売れているのは、エンタメ系ビジネス書、コミュニケーション関連本、そして教養のための本。

しかし、「ビジネスの発展に資する」というビジネス書本来の意義に立ち返れば、今、学ぶべきは、ビジ…

【続きを読む】

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【「書く」人は必読の一冊】
http://www.amazon.co.jp/exec/obidos/ASIN/4344017757
[エラー: asin:4344017757 というアイテムは見つかりませんでした]

本日の一冊は、毎日新聞社で論説委員や「サンデー毎日」の編集長を歴任し、現在は早大のジャーナリズム大学院で教鞭をとる著者が、その人気の講義内容を本にした一冊。

学生が書いた文章のおかしなところを指摘し、伝わる文章を書くためのポイン…

【続きを読む】

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【「ルール」は戦術である】
http://www.amazon.co.jp/exec/obidos/ASIN/4887597797
[エラー: asin:4887597797 というアイテムは見つかりませんでした]

先日、『１億稼ぐ「検索キーワード」の見つけ方』の著者、滝井秀典さんが弊社のオフィスに来て、こんなことをおっしゃっていました。

※参考：『１億稼ぐ「検索キーワード」の見つけ方』
http://www.amazon.co.jp/exec/obidos/ASIN/4569670261/

「土井さん、日本人は法律やルールを所与のものと考え…

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【プロコンサルタントの暗黙知とは？】
http://www.amazon.co.jp/exec/obidos/ASIN/4492556559
[エラー: asin:4492556559 というアイテムは見つかりませんでした]

先日、セミナーでもちょっとだけ申し上げたのですが、人と違う答えをしたいなら、まずは問題自体のとらえ方を変えること。

これができていないのに、フレームワークを使っても、本当にいい答えを導き出すことはできません。

大切なの…

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【売れない、でもいい本】
http://www.amazon.co.jp/exec/obidos/ASIN/4478012822
[エラー: asin:4478012822 というアイテムは見つかりませんでした]

山本高史さんの本は、いつ見ても売れる気がしない。でもいい本だ。

山本さんといえば、「私はSuicaと暮らしています」「うまさがノドにグッとくる」などの広告コピーで知られる、元電通のクリエイティブ・ディレクター。

そんな人に「売れない」などと…

【続きを読む】

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【10年先は統計で読める？】
http://www.amazon.co.jp/exec/obidos/ASIN/4023304883
[エラー: asin:4023304883 というアイテムは見つかりませんでした]

本日の一冊は、ベストセラー『不透明な時代を見抜く「統計思考力」』の著者、神永正博さんが、10年先を読むための統計数字を紹介・解説した一冊。

※参考：『不透明な時代を見抜く「統計思考力」』
http://www.amazon.co.jp/exec/obidos/ASIN/4887596995/

人口から考える日本の未来、大地震が本当に起こ…

【続きを読む】

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【話し上手にはコツがある】
http://www.amazon.co.jp/exec/obidos/ASIN/4413037421

[エラー: asin:4413037421 というアイテムは見つかりませんでした]

本日の一冊は、テレビ朝日系列・アナウンスコンテスト実況部門で全国１位となったアナウンサー、三橋泰介さんによる一冊。

最近は、ベストセラーとなった『誰とでも15分以上 会話がとぎれない！話し方66のルール』はじめ、話し方の本がたくさん出てい…

【続きを読む】

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【『エンタの神様』の放送作家が、トーク術を公開】
http://www.amazon.co.jp/exec/obidos/ASIN/4845617552

[エラー: asin:4845617552 というアイテムは見つかりませんでした]

本日の一冊は、「オールナイトニッポン」、「エンタの神様」などのリサーチや構成を手掛けたという放送作家、田中イデアさんが、お笑い芸人に学んだ「ウケる！トーク術」を公開した一冊。

仕事柄、たくさんの放送作家さん…

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【33歳からのリーダーのルール】
http://www.amazon.co.jp/exec/obidos/ASIN/4756913679

[エラー: asin:4756913679 というアイテムは見つかりませんでした]

本日の一冊は、ベストセラーとなった『あたりまえだけどなかなかできない33歳からのルール』の著者が、リーダーシップについて論じた一冊。

※参考：『あたりまえだけどなかなかできない33歳からのルール』
http://www.amazon.co.jp/exec/obidos/ASIN/4756913008/

本書の面白いところは、できる上司の…

【続きを読む】

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【20代の過ごし方で人生が決まる】
http://www.amazon.co.jp/exec/obidos/ASIN/4820717545

[エラー: asin:4820717545 というアイテムは見つかりませんでした]

本日の一冊は、ベストセラー『財務３表一体理解法』の著者、國貞克則さんによるキャリア論。

※参考：『財務３表一体理解法』
http://www.amazon.co.jp/exec/obidos/ASIN/4022731443/

なぜ会計本の著者がキャリア論？　といぶかしがる向きもあるかもしれませんが、國貞さんは、もともと会計の専…

【続きを読む】