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【あのプレゼンの名著にデザイン編登場！】
http://www.amazon.co.jp/exec/obidos/ASIN/4894713993

[エラー: asin:4894713993 というアイテムは見つかりませんでした]

本日の一冊は、大好評を博したガー・レイノルズの『プレゼンテーションZen』の続編、デザイン編。

※参考：『プレゼンテーションZen』
http://www.amazon.co.jp/exec/obidos/ASIN/4894713284

著者は日本の「食」に強い美意識を感じているようで、前作は駅弁、今回の続編では和食の「五色…

【続きを読む】

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【ソーシャルメディアで世界一成功した男】
http://www.amazon.co.jp/exec/obidos/ASIN/4894514052

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本日の一冊は、Twitter、Ustream.TV、Facebookなどのソーシャルメディアを使い、「世界一成功した男」、ゲイリー・ヴェイナチャックによる話題のノウハウ書。

著者は、ソーシャルメディアを使いこなすことで、父親が経営していた酒屋の年商を４億円から50億…

【続きを読む】

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【マーケティングにも使える空間認知の話】
http://www.amazon.co.jp/exec/obidos/ASIN/4152091266

[エラー: asin:4152091266 というアイテムは見つかりませんでした]

もうだいぶ前になりますが、ＢＢＭ読者の方から、「方向音痴に効く本はありませんか？」というお問い合わせがありました。

それ以来、ずっとその手の本を探していたのですが、なにせ専門分野ではないので、時間がかかる。

やっ…

【続きを読む】

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【佐藤可士和の新刊、出た！】
http://www.amazon.co.jp/exec/obidos/ASIN/4532490960

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本日の一冊は、国立新美術館のシンボルマークデザインやユニクロ、楽天グループのクリエイティブディレクションで知られるアートディレクター、佐藤可士和さんによる待望の新刊。

前著『佐藤可士和の超整理術』は、著者がちょうどテレビ露出…

【続きを読む】

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【資格試験の直前対策に】
http://www.amazon.co.jp/exec/obidos/ASIN/4894513986

[エラー: asin:4894513986 というアイテムは見つかりませんでした]

６月、７月は資格試験のシーズンということで、全国各地でさまざまな資格試験が実施されます。

受験される方は、みなさん直前の対策に追われていることと思いますが、そんな時に役立つのが本日の一冊。

ＬＥＣの専任講師であり、月間21万アクセス…

【続きを読む】

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【ベストセラー作家、樋口裕一の「話し方」論】
http://www.amazon.co.jp/exec/obidos/ASIN/4413094646

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本日の一冊は、250万部のベストセラーとなった『頭がいい人、悪い人の話し方』の著者であり、受験指導の世界では、「小論文の神様」と呼ばれる樋口裕一さんが、簡潔な話し方の技術を紹介した一冊。

※参考：『頭がいい人、悪い…

【続きを読む】

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【桑田真澄、プロフェッショナル精神を語る】
http://www.amazon.co.jp/exec/obidos/ASIN/4344018249

[エラー: asin:4344018249 というアイテムは見つかりませんでした]

本日の一冊は、ＰＬ学園で１年生からエースとして活躍し、５大会連続甲子園出場、うち２回優勝、ドラフト１位で入団した巨人では、栄光の背番号18を守り続けたエース、桑田真澄さんによる回顧録。

野球ファン、桑田ファンの本か…

【続きを読む】

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【これぞ名著】
http://www.amazon.co.jp/exec/obidos/ASIN/4864100187

[エラー: asin:4864100187 というアイテムは見つかりませんでした]

本日の一冊は、1997年に初版が発売されて以来、世界でなんと500万部売れたという、会話本の大ベストセラー。

土井もこの手の会話本は山ほど読んでいますから、さほど期待はしていなかったのですが、読んでみたら、確かにこれはひと味違う。

会話の具体性と、一歩…

【続きを読む】

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【あの好著に待望の続編登場！】
http://www.amazon.co.jp/exec/obidos/ASIN/4763130579

[エラー: asin:4763130579 というアイテムは見つかりませんでした]

本日の一冊は、好著『世界一わかりやすい在庫削減の授業』の著者による、待望の続編です。

※参考：『世界一わかりやすい在庫削減の授業』
http://www.amazon.co.jp/exec/obidos/ASIN/4763199471

今回のテーマは「コスト削減」。今回も、ストーリー半分、ノウハウ半分といった感じで、コスト…

【続きを読む】

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【美崎栄一郎さんのブランド術】
http://www.amazon.co.jp/exec/obidos/ASIN/4479792910

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本日の一冊は、大手化粧品メーカーで商品開発の仕事に携わるかたわら、「築地朝食会」はじめサラリーマンの交流会を主宰、初の著書『「結果を出す人」はノートに何を書いているのか』がベストセラーとなった美崎栄一郎さんによる新刊。

※…

【続きを読む】