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【知的生産力を高めて稼ぐ技術】
http://www.amazon.co.jp/exec/obidos/ASIN/4478005753

[エラー: asin:4478005753 というアイテムは見つかりませんでした]

本日の一冊は、戦略コンサルティングファーム、アーサー・Ｄ・リトルを経て、現在は講演・執筆などで活躍する経営コンサルタントが、「読む・考える・書く」ための技術を紹介した一冊。

なかでもフォーカスしているのは、稼ぐための「書く技…

【続きを読む】

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【No.2に捧げる教科書】
http://www.amazon.co.jp/exec/obidos/ASIN/447800577X

[エラー: asin:447800577X というアイテムは見つかりませんでした]

２月１日は、弊社古屋の取締役就任の日でした。

しかも、偶然にも、今日は彼の誕生日。東京は滅多にない雪に見舞われましたが、彼が生まれた29年前には、今日と同じく雪が降っていたそうです。

本日の一冊は、そんな古屋に読んでほしい、フォロワーシップ…

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【100万部『思考の整理学』に続編登場？】
http://www.amazon.co.jp/exec/obidos/ASIN/448084290X

[エラー: asin:448084290X というアイテムは見つかりませんでした]

明日は、エリエス主催のビジネスセミナーの日ですが、土井は日頃、セミナー参加者に口酸っぱく言っていることがあります。

それは、「セミナーでは極力メモを取ってはいけない」ということ。

なぜなら、メモを取ることで注意力が散漫…

【続きを読む】

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【セールステクニック大全集】
http://www.amazon.co.jp/exec/obidos/ASIN/4844370863

[エラー: asin:4844370863 というアイテムは見つかりませんでした]

不況に伴い、取引先からの値下げ圧力に直面している営業マンは多いと思いますが、そんな状況のなか、支持されているのがこれ。

本日の一冊『「高いなあ」と言われても売れる営業のしかけ』は、エスティ・ローダーのマーケティング部長を経て、…

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【No.1エコノミストが教える為替の基本】
http://www.amazon.co.jp/exec/obidos/ASIN/476126652X

[エラー: asin:476126652X というアイテムは見つかりませんでした]

本日の一冊は、『日経公社債情報』のエコノミストランキングで６年連続ナンバーワンの実績を持つ上野泰也さんが、為替の基礎知識をまとめた、実践的テキスト。

そもそも「『為替』とは、現金を輸送することなく、銀行などの金融機関の仲…

【続きを読む】

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【Yahoo!ニュースを攻略するウェブＰＲの極意とは？】
http://www.amazon.co.jp/exec/obidos/ASIN/4820746200

[エラー: asin:4820746200 というアイテムは見つかりませんでした]

本日の一冊は、一見地味ですが、ウェブＰＲに必要な情報を過不足なく押さえた、マーケティング・ＰＲ担当必読の一冊。

今話題のツールを追いかけるだけの流行本と違い、ウェブＰＲ成功のポイントを３つのポイントにまとめ、効…

【続きを読む】

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【就職活動が消える？】
http://www.amazon.co.jp/exec/obidos/ASIN/4048683063

[エラー: asin:4569775586 というアイテムは見つかりませんでした]

ずいぶんと前から募集しているセミナースタッフ＆ウェブ担当。

時間の制約がないからといって選り好みしているのも悪いのですが、良い人材がなかなかいないのも事実。

であれば、いっそ新卒はどうだろうか？　と気づき、最近は新卒の募集も始めてみ…

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【20万人フォロワーを達成する方法】
http://www.amazon.co.jp/exec/obidos/ASIN/4839933162

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いつもいち早く話題書をお届けするＢＢＭですが、ついつい紹介のタイミングを逸してしまった書籍、というものもあります。（長年読んでらっしゃる方はお気づきでしょうが…）

でも、いい本はやっぱりいいわけで、そんな場合は恥を忍んでご…

【続きを読む】

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【『課長の教科書』著者の最新刊！】
http://www.amazon.co.jp/exec/obidos/ASIN/4334035426

[エラー: asin:4334035426 というアイテムは見つかりませんでした]

本日ご紹介する一冊は、あのベストセラー『課長の教科書』の著者、酒井穣さんによる待望の新刊です！

※参考：『課長の教科書』
http://www.amazon.co.jp/exec/obidos/ASIN/4887596146/

今回の新刊は、人材不足といわれる今日、どうやって人を育てたらいいか、経営者にとって極めて重要な問…

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【トム・デマルコのプロジェクト論】
http://www.amazon.co.jp/exec/obidos/ASIN/4822284018

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みなさんは、トム・デマルコという人物をご存知でしょうか？

ビジネス書の読者にはまだまだ知られていないようですが、じつはこの人物、プロジェクトマネジメントの分野ではよく知られたコンサルタントで、『ピープルウェア』や『ゆとり…

【続きを読む】