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【絶望に立ち向かう力】
http://www.amazon.co.jp/exec/obidos/ASIN/4622039702
[エラー: asin:4622039702 というアイテムは見つかりませんでした]

地震による被害がどんどん拡大するなか、何もできない無力さに、本当に絶望的な気持ちでいっぱいです。

お亡くなりになられた方に心からお悔やみを申し上げると同時に、被災者のみなさまにおかれましては、救出の時まで、決して希望を失わないようお…

【続きを読む】

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【負けない気持ちを育てる本】
http://www.amazon.co.jp/exec/obidos/ASIN/4106104059
[エラー: asin:4106104059 というアイテムは見つかりませんでした]

まだまだ地震の影響が続いており、とてもビジネス書を紹介できる心境ではないので、本日は元気が出る一冊をご紹介します。

先日、44歳の誕生日を迎え、なおも現役を続けるキング・カズこと三浦知良さんによる『やめないよ』です。

ヴェルディ川…

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【コスト意識を高める】
http://www.amazon.co.jp/exec/obidos/ASIN/4022733713
[エラー: asin:4022733713 というアイテムは見つかりませんでした]

たくさん本を読んでいると、必ず年に何冊かはいわゆる「残念な一冊」に出合います。

「残念な一冊」というのは、本来は価値がある本なのに、間違ったターゲット設定やコンセプトのため、きちんとその価値を評価してもらえないもの。

本日ご紹介する…

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【日本経済の現状を知るための一冊】
http://www.amazon.co.jp/exec/obidos/ASIN/4062880911
[エラー: asin:4062880911 というアイテムは見つかりませんでした]

本日の一冊は、日本経済が長引くデフレから脱却するにはどうすればいいか、反骨の経済学者、岩田規久男さんが提言した一冊。

日本経済が強くなった実感がまったくないのに、なぜか続く円高。

本書では、その理由の説明から入り、デフレ…

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【あの珠玉の名言集に続編登場！】
http://www.amazon.co.jp/exec/obidos/ASIN/4898063675
[エラー: asin:4898063675 というアイテムは見つかりませんでした]

本日の一冊は、ベストセラーとなった珠玉の名言集『座右の銘』の待望の続編です。

※参考：『座右の銘』
http://www.amazon.co.jp/exec/obidos/ASIN/489806325X

600ページ超の前著と比べ、ボリュームは370ページと抑えめですが、それでも1300人の名言、500名の人物紹介が掲載されています。

恋愛や家族関…

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【「錯覚」を知れば、失敗は避けられる】
http://www.amazon.co.jp/exec/obidos/ASIN/4062726882
[エラー: asin:4062726882 というアイテムは見つかりませんでした]

―人生は仕入れで決まる―。

これは、土井が書籍にサインをする際に必ず書く言葉ですが、その意味は、人生は誰と付き合うか、どんな情報をインプットするかで決まる、ということ。

ビジネスにおいては、何を誰にどのように売るかで…

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【長くビジネスで成功する秘訣】
http://www.amazon.co.jp/exec/obidos/ASIN/4781605176
[エラー: asin:4781605176 というアイテムは見つかりませんでした]

『ビジネスマンの父より息子への30通の手紙』のなかで、キングスレイ・ウォードは著述家ジョン・ラスキンの言葉を引用し、こう言っています。

※参考：『ビジネスマンの父より息子への30通の手紙』
http://www.amazon.co.jp/exec/obidos/ASIN/4102428011/

「仕事に喜びを見出すためには、三つのこと…

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【日本に、自動車産業を超える巨大産業があった？】
http://www.amazon.co.jp/exec/obidos/ASIN/406272698X
[エラー: asin:406272698X というアイテムは見つかりませんでした]

先日の札幌講演会の控え室で、『年商100億の社長が教える、丸投げチームのつくり方』著者の山地章夫さんに聞いた話。

※参考：『年商100億の社長が教える、丸投げチームのつくり方』
http://www.amazon.co.jp/exec/obidos/ASIN/4756912311/

「これから、日本のビジネスはどうなって…

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【競争にいかに向き合うか？】
http://www.amazon.co.jp/exec/obidos/ASIN/4480065512
[エラー: asin:4480065512 というアイテムは見つかりませんでした]

みなさんご存知のように、古代ギリシアは競争の社会でした。

ホメロスの『イリアス』にもあるように、人々は自らの技を競い、その上で、自らを高めていったわけです。

※参考：『イリアス』
http://www.amazon.co.jp/exec/obidos/ASIN/4003210212/

その結果、古代ギリシアでは、優れた彫刻や壺絵…

【続きを読む】

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【フェイスブック120％活用法】
http://www.amazon.co.jp/exec/obidos/ASIN/4894518309
[エラー: asin:4894518309 というアイテムは見つかりませんでした]

本日の一冊は、映画でも話題の「フェイスブック」をビジネスでいかに活用するか、マーケティングコンサルタントの著者が語った一冊。

これまでは、実名のＳＮＳは日本で普及しない、という迷信のもと、いまいち普及しなかったフェイスブックです…

【続きを読む】